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Working in marketing, a huge part of your job is to stay on top of what's going on in our clients' industries, innovations and what people are talking about. Around the office, I'm always hearing tidbits of someone fired up about a new service that just launched, a really cool new Web site that's making life easier, or on something they're just plain excited about.

Here are a few of things that have got our attention lately:

  • Dapper: Dapper allows you to take data from a Web site and put it into a given format (RSS feeds, Google Maps, e-mail, HMTL, etc). Personally, I use it to turn keyword searches on The New York Times Web site into RSS feeds. For instance, you can learn every time The New York Times reports on a company you're investing in, your town, your client—whatever you're interested in! For me, it's a great way to keep tabs on when top-tier journalists are writing on stuff I care about.

  • Greenprint: Why print pages you don't have to—or want to? Greenprint makes it easy for you, saves money and helps the environment.

  • Semantify: ReadWriteWeb's Marshall Kirkpatrick just wrote about Semantify yesterday and we're eager to try it ourselves. From the same folks who bring you Dapper, it makes Web sites readable by semantic search engines.

Found anything really cool lately you want to share? I'd love to hear about it.


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